Is My Google Ads Campaign Broken?

Google ad campaigns are among the best way to generate online traffic towards a website or online business. When used appropriately, Google ads can double traffic and revenue. However, you need to monitor your ads to know whether they are working or not. Inadequate...

Facebook Ads: What are they all about?

Facebook Ads are bought based on an auction model. Advertisers are charged per click, impression, or actions. There are many formats available to advertisers. You will learn about the options that exist in the Facebook Ads ecosystem in this guide. Facebook allows you...

The latest Google Ads changes

Five Big Changes Coming To Google Ad Platform Recently, Google has made exemplary changes to Google Ads, which has created better platforms for digital marketing. Most of the significant changes in Google Ads platforms have mainly focused on mobile Ad types and...

A History of Google Ads

What is Google Ads? Google Ads is an online platform through which advertisers can pay to display advertisements within Google’s advert network to its users. It uses a pay-per-click (PPC) pricing model, meaning the advertiser pays Google for each time the ad is...