by Peter Johnson | Feb 18, 2019 | Business, Google, Google Ads
The 4 major common Google Ads mistakes and How to Avoid them If you have not been using Google Ads for your business, then you are missing on such a great opportunity to drive tremendous traffic to your business. Ads work quite effectively for most businesses since...
by Peter Johnson | Feb 10, 2019 | Google Ads, Google Adwords, Google Adwords Guide
Dynamic Search Ads (DSAs) have been available to advertisers since 2011, but in July 2018, Google redesigned the algorithm, taking the power of keyword control away from marketers. However, this move did not make DSAs any less important for online advertisers. In...
by Peter Johnson | Jan 29, 2019 | Google Ads
Google Ads Academy is a quick training program that offers the skills you need to succeed in creating and placing successful Google Ads. On completion of the course, you gain knowledge in Google Ads. It is also a standard way to prove your level of knowledge in Google...
by Peter Johnson | Jan 25, 2019 | Display Ads, Google Ads, Google Adwords
Google has millions of websites that provide companies an excellent platform for advertising business. This was the premise for developing Google Display Ads. The ads are made of visual banner advertisements displayed on advertising-supported sites. Google Display Ads...
by Peter Johnson | Jan 5, 2019 | Google Ads, Google Ads Express, Google Adwords, Google Adwords Guide
Google Ads Express is a stripped-down version of Google Adwords, designed as a simplified package for businesses who want to start quickly. Google says it is ideal for business owners without much time to micromanage their online advertising. This probably seems like...