Do Facebook Ads Work?

s a digital marketing expert, I’ve been asked the question countless times: do Facebook ads work? It’s a valid concern, as investing in Facebook ads can be a significant expense. However, the short answer is yes, Facebook ads can be highly effective when...

Facebook Ads: What are they all about?

Facebook Ads are bought based on an auction model. Advertisers are charged per click, impression, or actions. There are many formats available to advertisers. You will learn about the options that exist in the Facebook Ads ecosystem in this guide. Facebook allows you...

Latest Google Ads Changes

Advertisers should be very happy about the open competition between Google and Facebook since it encourages both companies to up their game. Even though Google probably has the edge right now (since it’s no secret that Facebook itself is struggling and heavily...