Key Metrics for Ecommerce Stores
When running Google Ads campaigns for an ecommerce store, there are several key metrics that you should monitor to ensure the success of your campaigns and to make informed decisions about how to optimize them. Some of the most important metrics to track include: Click-through rate (CTR): This metric measures the percentage of users who click on your ad after seeing it. A high CTR is a good indication that your ad is relevant and engaging to...