by Peter Johnson | Jun 23, 2019 | Google Ads, Google Adwords Guide
Using Google AdWords is an excellent ways to drive your sales of products or services quickly and effectively. However, there’s a way to increase your revenue by implementing one simple AdWords change: This is known as a SKAG. A SKAG is a single keyword ad...
by Peter Johnson | Oct 25, 2018 | Google Ads, Google Adwords, Google Adwords Guide, Paid Marketing, PPC
Most marketers and business owners have a more is better approach to the keywords used in their Google Ad Words campaigns. Although you should experiment with multiple keywords, you should never jam them all into a single ad group. Not only will your Cost Per...
