Web Marketing Strategy

Do you have a web marketing strategy in place for your business? If not, now could be a good time to start thinking about your future plans.

With an increasing number of purchases being made online, you really can't afford to ignore the importance of internet marketing. This may be a daunting thought, particularly if you're not sure on how to begin.

Don't panic though - we're here to help.

Web marketing options

We're able to work on many areas of your strategy. We can take things right back to the very basics.

If you've not given much thought to your marketing approach, you'll be relieved to hear that we can actually write an entire strategy document for you. We'll analyse your current approach to doing business online and come up with a marketing plan that will work for you.

We'll examine your current search engine positioning. We'll take a look at how easily prospective customers are finding it to get to your website. Are you losing business to your competitors?

If so, we'll provide detailed suggestions on how to improve the situation. As you might expect, we'll make suggestions that are specific to your business. That's because we know that you're likely to be facing some very specific problems.

As well as looking at your organic search engine placement, we'll also consider pay-per-click (PPC) requirements. Should you be using PPC? If you're already using it, is it working well for you? Could your paid search performance be improved?

We'll also consider social media. How can you maximise the impact of Facebook, Twitter and blogging?

Implementing the strategy

You may already have your own ideas on how the web marketing should be implemented. We're happy to discuss those with you. We can help out with all elements of implementing the online marketing plan.

Search Engine Optimisation

Are you looking to increase sales? Generate more leads? Reduce your costs? We can help you to meet your objectives.