by admin | Jan 27, 2017 | Google Adwords, Home Page
Google have today announced the release of their guide to using Gmail ads. The Best Practice Guide covers a number of elements and we thought that we’d take a look at the key recommendations (so that you don’t have to!) – here are our main takeaways:...
by admin | Dec 15, 2016 | Google Adwords, Home Page, Video Ads
For regular readers of our blog posts, there will be an appreciation that much of our focus tends to be on text and display ads. There’s a fairly simple reason for that: 90% of UK advertisers tend to make use of approaches that cover at least one of these. But...
by admin | Jul 5, 2016 | Home Page
Pay Per Click (PPC) campaigns have many advantages. In particular, they can provide you with an immediate source of website visitors, customers and sales. But these extra sales come at a price. If you’re not careful, you can soon find that you’re spending...
by admin | Jul 1, 2016 | Home Page
More is bought and sold online in the UK than in any other nation in Europe. What’s the secret to the UK’s e-commerce success story? Over the coming weeks, we’re going to be taking a closer look at the history of online sales in the UK. We’ll examine the key...
by admin | Jun 24, 2016 | Home Page
Earlier this year, Google announced that mobile search queries had overtaken those being carried out on desktop devices. The announcement came as little surprise, with the search engine giant having spent some time flagging up the rapid rise in mobile search. It was...