by Keith Barrett | Jan 30, 2018 | Google, Google Adwords, Home Page, Mobile SEO, Paid Marketing
How is search engine marketing going to change in 2018? What are the latest trends that you need your agency to be on top of? In this week’s blog post, we examine some of the top stats that provide enlightenment. 60% of Google users are unable to identify the fact...
by Keith Barrett | Jun 29, 2017 | Google Adwords, Google Adwords Guide
Sometimes we ponder a lot, prior to writing a blog post. This is one of those posts where we thought a lot about whether we should even write it, before doing so. We’re going to provide a comprehensive guide to how you can actively optimise a Google AdWords account....
by Keith Barrett | Jun 14, 2017 | Google Adwords, Google Adwords Guide, Home Page, Uncategorized
For those looking to plan a Pay Per Click (PPC) advertising campaign, there are a number of online tools available. But there is only one free tool that allows limitless access to data direct from Google: this helps to explain why Google’s Keyword Planner remains the...
by Keith Barrett | May 11, 2017 | Google Adwords, Paid Marketing, PPC
Within any Google AdWords account, at the top right of the screen, there is a section where the advertiser gets to see the latest notifications. In recent days, you may have seen this appearing in this spot: So what does this notification mean? In this blog post,...
by Keith Barrett | May 10, 2017 | Google Adwords, Home Page, Paid Marketing, PPC
In the world of search engine marketing, even seasoned experts continue to learn more each day. With advertising platforms changing so frequently, not to mention high levels of activity within some industry sectors, it’s an absolute necessity to keep up to date....
