A quick round-up of the top 5 blog posts about SEO that our team have spotted in the past few days - enjoy! SEO For Designers, Developers & Managers An excellent post from over at SEO Book, discussing the barriers that you face (as an SEO consultant) when dealing with a team of people. The article includes some useful tips on dreaded use of Flash too! Social Has Crossed the Marketing Budget Chasm; Will It Drown Search? It seems hard...
We're going to be providing a regular series of articles focusing on different aspects of search engine optimisation. Since we're based in the UK, many of these articles will naturally centre on the industry in this country. But we're sure that plenty of the issues discussed will be relevant to a broader audience. In this issue, we're going to take a look at online reputation management. You may not be familiar with what this area is all...
As an SEO professional, it's impossible not to take an interest in links. We're used to carrying out analysis of link profiles. In fact, sometimes it can become something of an obsession! We may also enjoy telling our clients about the quality of their own link profile and how it compares with their competitors. The success of some black hat techniques suggests that quantity can often still over-power quality. So does this mean that we should think...
The Google Panda update hit the UK on 11 April 2011 and has been receiving some attention in the media generally. There have been plenty of headlines generated within the online community. But what's it all about and what impact has been seen so far? Let's take a closer look. What is Google Panda? Well, back in February, Google launched a major new algorithm update in the US. According to Google themselves, this change had an impact on almost...
A lot of our work involves local companies and many see the benefits in ranking well for searches within the local area. If you only look to serve the local area, then it makes sense to concentrate on generate leads that will be relevant to the services that you can provide. One of the added advantages to such an approach may be that you'll face less competition. This should, in theory, make things a lot more simple than...
Do you need search engine submissions in order to raise the profile of your website? There's no doubt that improved search engine positioning could help your business. But times have changed. In the early days of the Internet, many website owners would make use of submission links in order to get their sites listed. So you might carry out Google search engine submission, then Yahoo, then Bing and so on. The search engines have become much more sophisticated...
Although our roots are here in Hampshire, there's a lot more to Search South than our popular Hampshire SEO services. In fact, we operate throughout the UK. Many of us now take it for granted that the internet allows us a greater sense of flexibility. This is certainly true in the search engine marketing industry. We're able to make use of email, internet telephony (and "old school" phone calls) to ensure that we're completely up-to-date on what...