by admin | Nov 18, 2013 | Google, Google Penalties, Link Building, SEO
The Google Penguin algorithm updates have transformed the way in which many SEO providers think about the approach that they take to link building. It’s also clear, having read a number of leading forums on the subject, that there’s an enormous amount of...
by admin | Aug 12, 2013 | Google, Internet Marketing, SEO
Before launching into this article, it might make more sense to begin by asking: do you know who Matt Cutts is? He’s the head of Google’s webspam team and is increasingly seen as the public face of Google, when it comes to providing information about SEO....
by admin | Aug 9, 2013 | Google, Google Penalties, SEO
It sometimes feels a little too easy to associate any loss of positioning within Google with the idea that a site has been hit by a penalty. Although this is probably the actual cause in many cases, it’s often easy to place blame in the wrong area. If...
by admin | Jan 7, 2013 | Google, Link Building, SEO, Small Business SEO
In most SEO campaigns, it’s likely that you’ll have some sort of mixture of objectives. You may have identified some “quick wins” – keywords where you think that progress can be made quickly. These probably (although not always) will be...
by admin | Jan 2, 2013 | Google, SEO, Small Business SEO
The start of a new year clearly brings numerous opportunities, particularly in the world of business. For those operating online, this may be a time to look again at the time, effort and money that is being associated with the SEO process. The role of Google...
by admin | May 28, 2012 | Google, SEO
Does the Public Sector need to get involved in the world of Search Engine Optimisation (SEO)? That’s an interesting question to ask, at a time when the priority within the UK appears to be to cut spending in many areas. Without delving into the history of those...