by admin | Jan 1, 2016 | Content, Internet Marketing
More is bought and sold online in the UK than in any other nation in Europe. What’s the secret to the UK’s e-commerce success story? Over the coming weeks, we’re going to be taking a closer look at the history of online sales in the UK. We’ll examine the key...
by admin | Apr 7, 2014 | Google Adwords, Internet Marketing
Does your Adwords account currently rely on showing the same ad (or set of ads) for every single keyword? That’s probably bad news for a number of reasons, including the fact that it’s unlikely that you ad will appear to be the most relevant one...
by admin | Apr 4, 2014 | Google Adwords, Internet Marketing
Conversion rates play a central role within online marketing, but why are they so important? In this blog post, we’d like to take a look at the meaning of the term, together with some practical examples of why you should pay attention to your conversion rate...
by admin | Aug 12, 2013 | Google, Internet Marketing, SEO
Before launching into this article, it might make more sense to begin by asking: do you know who Matt Cutts is? He’s the head of Google’s webspam team and is increasingly seen as the public face of Google, when it comes to providing information about SEO....
by admin | Jun 7, 2012 | Internet Marketing, Local Search, SEO, Small Business SEO
If you’re having SEO work carried out, then does it really matter where you chosen provider is located? Given that we market our services for local businesses on many occasions, it’s safe to assume that we think that local knowledge really matters, but we...
by admin | Apr 16, 2012 | Internet Marketing, SEO, Small Business SEO
When we’re tackling small business Internet marketing, how do things differ when compared to the campaigns that we run for larger businesses? There are actually more similarities than differences. We apply the same processes and approaches, but we’re...
