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seo tips Tag

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Google Ads, Paid Marketing, PPC, SEO

Should you focus your digital marketing budget on paid search, or organic search? Or maybe a bit of both? We take a closer look at the pros and cons of pay per click (PPC) solutions and search engine optimisation (SEO) to help guide your marketing investment decisions. A Brief Explainer Let's start with a brief explanation of what we mean by paid search and organic search. If you're already well versed in the ins and outs of digital marketing,...

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Google, Link Building, SEO, Small Business SEO

In most SEO campaigns, it's likely that you'll have some sort of mixture of objectives. You may have identified some "quick wins" - keywords where you think that progress can be made quickly. These probably (although not always) will be terms that don't generate huge amounts of traffic. You may feel that there is a lack of competition, however, which should ensure that you can gain positioning pretty quickly. It's then likely that you'll have a set of...

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SEO

If you're thinking about your own approach to SEO, then you might want to consider the following 3 steps that we feel are fundamental to the process: 1. Are you targeting the right keywords? If you're not, then it really doesn't matter how great your optimisation attempts are - you'll still be left struggling for sales. 2. Have you looked at on-site optimisation? If you think that this is simply about adding a few keywords into the meta...

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Search South
The Google AdWords experts, producing more leads for your business.

01962 736372 / 0207 9932096

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