by Keith Barrett | May 9, 2017 | Ecommerce, Home Page
Retail Business Technology Expo (RBTE) 2017 was a two-day event, which took place at London Olympia. The exhibition is billed as the UK’s biggest and fastest growing annual event for retail and hospitality. As a Google Partner agency, with a particular interest...
by Keith Barrett | May 2, 2017 | Ecommerce, Google Adwords, PPC
Whatever form of marketing activity you have in mind, you are probably looking to produce a positive return on investment (ROI). But have you got the foundations in place, so that you can reach that objective? In this article, I’ll show you how to make the...
by Keith Barrett | Apr 12, 2017 | Business, Ecommerce, Google, Home Page
Reading some stories produced by mainstream UK media outlets this morning throws up some interesting insights into the world of digital marketing. A story in The Guardian caught our eye, with the news that internet ad spending in the UK topped £10 billion in 2016. The...
by Keith Barrett | Apr 11, 2017 | Ecommerce, Google, Google Adwords, Home Page, PPC
Have you ever noticed, when searching on Google, that some retailers have ratings next to their ads? When viewing an ad, it may be indicated that you are looking at a 4-star or 5-star retailer. So, how do these ratings come about? Google’s Trusted Store program...
by admin | Sep 26, 2016 | Ecommerce, News In Brief
How much should you charge for delivery, what options can you make available and what sort of impact would you expect this issue to have an conversion rates, sales volumes and average order values? Lots of questions there and a recent report has highlighted that...