by admin | Apr 19, 2017 | Google Adwords, Paid Marketing, PPC
If you’re looking to run a Pay Per Click (PPC) campaign in Southampton, then there are various options available to you. Let’s take a closer look at the platforms that you can use, together with the best approaches for delivering results that are tailored...
by Keith Barrett | Apr 11, 2017 | Google Adwords
Over at Search Engine Land, they have been running an article on what the data tells us about the impact of Google’s recent changes to exact match within AdWords. They note that: “From my observations, the update is doing what it’s supposed to do. The...
by Keith Barrett | Apr 11, 2017 | Ecommerce, Google, Google Adwords, Home Page, PPC
Have you ever noticed, when searching on Google, that some retailers have ratings next to their ads? When viewing an ad, it may be indicated that you are looking at a 4-star or 5-star retailer. So, how do these ratings come about? Google’s Trusted Store program...
by admin | Apr 6, 2017 | Google, Google Adwords, Internet Marketing, Niche Marketing, Paid Marketing, PPC
Do you want your business to be the next Coca Cola or Google? We love it when clients think big, but we’re also endlessly encountering businesses that are finding success targeting sectors that appear to be small. Creating a leading search engine, or an incredibly...
by admin | Mar 6, 2017 | Google Adwords, Home Page, Paid Marketing, PPC, SEO, Small Business SEO
Increasing online visibility can have a dramatic impact upon your business, but how should you prioritise the budget that you have available? There are a number of channels that you can seek to use, but may small business owners wonder whether they should focus on...
by admin | Jan 27, 2017 | Google Adwords, Home Page
Google have today announced the release of their guide to using Gmail ads. The Best Practice Guide covers a number of elements and we thought that we’d take a look at the key recommendations (so that you don’t have to!) – here are our main takeaways:...
