by Keith Barrett | Apr 28, 2017 | Google Adwords, Google Adwords Guide, Home Page, PPC, Search Engine Marketing
In this blog post, we’ll be talking about how you can find better keywords for your AdWords campaigns. We’ll talk about keyword discovery, measuring competition and some tools that can make the job that bit easier. What is a keyword? When we visit our preferred search...
by admin | Apr 28, 2017 | Google Adwords, Google Adwords Guide
The first step when launching a new Google AdWords campaign is to decide on the core settings. In this blog post, we take a closer look at each of the individual settings in turn, offering guidance on selections that are right for your particular campaign. Campaign...
by admin | Apr 27, 2017 | Google Adwords, SEO, YouTube
For those running retail operations, UK Bank Holidays can be a big deal. But those who aren’t involved in retail know this to be true too: just try visiting a DIY superstore or a garden centre this Bank Holiday weekend! Information from Google on the May Day...
by Keith Barrett | Apr 26, 2017 | Google Adwords, PPC
You may be familiar with the appearance of standard Google AdWords ads, which primarily consist of 2 lines of headline text, a line for the description and a display URL. But it’s also possible to extend your ad, to make it more prominent within Google’s...
by Keith Barrett | Apr 21, 2017 | Google Adwords, Paid Marketing, PPC
The Google AdWords platform has changed considerably over the years, meaning that even the most experienced search engine marketing professionals can sometimes struggle to navigate to the right areas within an account. In this article, we highlight some key AdWords...