by Vanessa Simms | Feb 12, 2018 | Google, Google Adwords, Paid Marketing, PPC
Google is a multibillion dollar company with products and services offered in a wide range of industries from advertising, marketing and search engines, to hardware, software, internet, even a $38 million wind farm in North Dakota, USA. With everything that Google has...
by admin | May 15, 2017 | Google Adwords, Google Adwords Guide, Home Page, PPC
We’ve seen a lot of AdWords accounts over the years and we’ve seen a lot of problems too! In this article, we take a look at some of the most frequently observed pitfalls. When clients approach us to manage a Google AdWords account, it’s typically...
by Keith Barrett | May 11, 2017 | Google Adwords, Paid Marketing, PPC
Within any Google AdWords account, at the top right of the screen, there is a section where the advertiser gets to see the latest notifications. In recent days, you may have seen this appearing in this spot: So what does this notification mean? In this blog post,...
by Keith Barrett | May 10, 2017 | Google Adwords, Home Page, Paid Marketing, PPC
In the world of search engine marketing, even seasoned experts continue to learn more each day. With advertising platforms changing so frequently, not to mention high levels of activity within some industry sectors, it’s an absolute necessity to keep up to date....
by Keith Barrett | May 2, 2017 | Ecommerce, Google Adwords, PPC
Whatever form of marketing activity you have in mind, you are probably looking to produce a positive return on investment (ROI). But have you got the foundations in place, so that you can reach that objective? In this article, I’ll show you how to make the...
by admin | Apr 30, 2017 | Google Adwords, Home Page, PPC, Search Engine Marketing
Merkle produce a quarterly digital marketing report, examining the state of the industry and identifying benchmarks. The report for the first quarter of 2017 runs to 28 pages. We’ve read it, so that you don’t have to! Here’s our summary: Google AdWords spend increased...
