by Vanessa Simms | Feb 12, 2018 | Google, Google Adwords, Paid Marketing, PPC
Google is a multibillion dollar company with products and services offered in a wide range of industries from advertising, marketing and search engines, to hardware, software, internet, even a $38 million wind farm in North Dakota, USA. With everything that Google has...
by Keith Barrett | Jan 30, 2018 | Google, Google Adwords, Home Page, Mobile SEO, Paid Marketing
How is search engine marketing going to change in 2018? What are the latest trends that you need your agency to be on top of? In this week’s blog post, we examine some of the top stats that provide enlightenment. 60% of Google users are unable to identify the fact...
by admin | May 30, 2017 | Google, Google Adwords
The world of Google AdWords has seen some pretty big changes in the past few years. The system has certainly become more complex over time, meaning that specialist insight has become increasingly valuable. At present, Google are shouting loudly about the emergence of...
by Vanessa Simms | May 2, 2017 | Business, Google
A recent report focusing on market shares of some of the industry’s leading search engines, listed Google’s UK market share highest with an astonishing 88.09% of all queries. Is that number shocking? No, but it is much higher than expected and well beyond Bing’s 7.25%...
by Keith Barrett | Apr 12, 2017 | Business, Ecommerce, Google, Home Page
Reading some stories produced by mainstream UK media outlets this morning throws up some interesting insights into the world of digital marketing. A story in The Guardian caught our eye, with the news that internet ad spending in the UK topped £10 billion in 2016. The...
by Keith Barrett | Apr 11, 2017 | Ecommerce, Google, Google Adwords, Home Page, PPC
Have you ever noticed, when searching on Google, that some retailers have ratings next to their ads? When viewing an ad, it may be indicated that you are looking at a 4-star or 5-star retailer. So, how do these ratings come about? Google’s Trusted Store program...
